Monday, July 7, 2008

All About Adsense

Beginners tips



Well I decide to write my own small blog rather than getting some more articles for you guys. I just wanted to give some tips to the guys who are thinking about starting up. Make sure you sign up for Adsense before you start your site, it takes only a few minutes and sometimes it takes days to be accepted. The sooner you start the better.

Also if you are blogging for the first time may I recommend Google's Blogger at blogger.com. It is free, and very easy to use. You can have multiple blogs, and putting Adsense on them is encouraged greatly and only takes seconds. You do not even need to know HTML to do this, anyone can blog. So with that in mind happy blogging to all.

Wednesday, July 2, 2008

Adsense vs Afiliate Marketing

Affiliate Marketing vs. Google Adsense: Let the Battle Begin…
by: Scott Patterson
Lately there has been a lot of discussion on how to make tons of money with Google Adsense. In fact, many people are making the claim that Adsense sites can earn a higher revenue then an affiliate-marketing site.

So that brings us to an important question: Which is a better online business - Affiliate-Marketing sites or Google Adsense sites?

Let's explore each one and then find out which online business is better option:


Google Adsense

How do you like the idea of earning m*ney without dealing with customers or answering emails. This is possible when you run a Google Adsense site. With Adsense sites, you can have a virtual passive-income that requires little maintaining. But is this the best option for an online business?

Here are the positives of Google Adsense sites:

· They are perfect for people who run information sites that have no related affiliate product

· You can set it and leave it. With Google Adsense, you can create a content page, and there is little need to update the content.


· Adsense sites are easy to scale. Since they require little upkeep, you can easily create multiple websites that each make a nice income.

Here are the negatives of Google Adsense sites:

· They are not a great long term solution. Instead of getting your visitors to subscribe to a mailing list, you are focusing on getting people to click on ads. Real online businesses concentrate on building assets that can use for long-term growth.

· These sites are dependent on search engines. Most Google Adsense sites make the mistake of depending on search engines for the majority of their traffic. If the SE algorithms change then your income might drop significantly.



Affiliate Marketing

Being an affiliate marketer is great for those who want build a theme site. With this type of business, you can easily create web pages around a topic and get people to buy products through your products. If done correctly, you can easily build a loyal following that will help you make money for years to come.

But can affiliate marketing make you more money then Google Adsense?

Here are the positives of affiliate marketing:

· A great advantage of affiliate-marketing is that you can build a long term business that will bring in a revenue stream for years.

· With affiliate-marketers you need to focus on building an email list. This list is a major asset of your business. Every time you have an offer, you can go to your list and increase your profits..

· Unlike Google Adsense sites, which only concentrates on high paying keywords, an affiliate marketing site can be centered on a topic that you have an interest in.


Here are the negatives of affiliate marketing:

· You have to learn how to write persuasively and get people to purchase the product that you are recommending. For many people this is a difficult skill to learn.

· Each affiliate marketing site requires a lot of effort. You must spend a lot of time writing product reviews, building your email list and creating web content.


So which is better: Affiliate marketing or Google Adsense?

The answer is that both are great solutions for an online business. Instead of choosing one over the other, you should create websites that can take advantage of both.

Here is how you can do this:


1) Create a content site on a topic that you are interest in, while paying a good amount per Adsense click.

2) Integrate your Adsense into the menu bars and the top of your web content.

3) Add web pages for affiliate-products and your opt-in email list. But, make sure that you leave out the Adsense blocks on these pages. This way you are ensuring that you are building your long-term assets.

4) Create optimized web page articles that focus on a specific keyword phrase. Place your Google Adsense in these blocks.

5) Provide your email list with good content and product recommendations. Once in awhile, email your list and provide a link to some of your web articles. That way, you can earn a little bit of m*ney from your subscribers while giving them good content.

By focusing on both affiliate products and Google Adsense, you will be building both short-term and long-term profits.


About the author:
Scott J. Patterson is a self-proclaimed Dunce, yet last month he earned $12,124 from one of his online businesses. To find out how YOU can do the same, download his fr*e ebook- The Secret-Guide to Home Businesses: here

Tuesday, July 1, 2008

Adsense Tips Again

Adsense Tips


My Top 12 Web Site Marketing Strategies
by: Herman Drost
If you don't create a successful strategy for marketing your web
site, you can't build a profitable online business. It's
therefore imperative to drive thousands of visitors to your web
site, then convert them to paying customers.

How do you accomplish this?

Use several marketing strategies

Don't put all your eggs into one basket by only employing one
marketing strategy. You could see evidence of this during the
latest Google update in which many commercial web sites which
once had top rankings, dropped out of existence, thus instantly
losing sales.

By creating more than one strategy to market your web site, you
can soon see which one works the best by attracting the most
visitors.

Market with consistency

Set up a clear daily, weekly, monthly and yearly marketing plan
for your web site and stick to it. It is the lifeblood of your
business.

Test marketing

Continually test all your web site marketing strategies to see
which one works the best. Eliminate those that are not
profitable.

12 successful marketing strategies:

Search engine optimization

Here are the locations where you should include your most
important keywords or keyword phrases:

1. Meta tags (invisible)
Title tag
Description tag
Keyword tag
Alt tag

2. Page content (visible)
Weave your best keywords throughout the content of your pages.
Focus on the first 250 words on your page and only use one to
three keyword phrases per page of content. Include keywords in
your H1 tag (main title) and H2, H3 tags (subheadings) as well as
the hyperlinks in your site or and in outgoing links.

Search engines and directories

3. Submit to major search engines - Google is currently the main
search engine to get listed in. If you get listed there, you will also
get listed in AOL, Netscape, and Yahoo and it's still free. This may
change in the near future as the competition heats up. Other free
listings also include directories such as ODP. Do a search on
Google to seek out your niche directories ie for sunglasses, look
for sunglass directories.

Here are the other search engines to submit to:

http://www.searchenginewatch.com/links/article.php/2156221

4. Pay per click (PPC) search engines - if you wish to generate
traffic to your web site immediately, set up a Google Adwords or
Overture campaign.

http://payperclicksearchengines.com

Email Marketing

5. Create a newsletter - most folks don't buy from you
immediately but need to be contacted several times to put them in
the buying mood. Place a subscription box on every page of your
web site. Send out your newsletter every two weeks to keep in
touch with your subscribers. Be sure to include original content
(not rehashed content) along with new products you wish to
introduce to them.

6. Email Course or tutorial - set up an autoresponder that will
deliver quality information over a period of seven days. This
means you have multiple chances of contacting your visitor and
promote your product or service at the same time.

7. Ezine Ads - create an ad for your product and find ezines that
cater to your target market. Write several ads and track them
until you find one that pulls well.

8. Signature file - include this all your online and offline
correspondence. Set up your email client so that it does this
automatically each time you send out an email. Include your name,
who you are, what your business is about, a way to subscribe to
your newsletter, your web site address and your email.

Link strategies

9. Write articles - ezine publishers are always looking for
original content. You can include a link back to your web site in
your signature file. If several ezine publishers (that may have
thousands of subscribers) publish your article, you can get
hundreds of links pointing back to your web site.

10. Reciprocal linking - get links from other sites that
compliment yours. ie if you just offer web design and someone
else offers search engine optimization you could exchange links
with each other, thus adding to the quality of each of your
sites.

11. Forums - offer your help to other forum participants then
leave a link back to your site in your signature file. Popular
forums are spidered regularly by the search engines, thus giving
your site a link boost.

12. Offline marketing

Not all your customers are online. Market offline by including
your web site information on all stationary ie letterhead, and
business cards. Place ads in newspapers, trade publications, send
out postcards, fliers and get involved in local organizations
such as the Chamber of Commerce. You can even set up your own
local club or be a guest speaker for others.

Continuously evaluate, test and refine your web site marketing
strategies so that you can apply them to any product. These
are the keys to building a successful online business.


About the author:
Herman Drost is the author of the popular ebook:
"101 Highly Effective Strategies to Promote Your Web Site"
http://www.isitebuild.com/web-site-promotion
Subscribe to his “Marketing Tips” newsletter for more original
articles. mailto:subscribe@isitebuild.com You can read more
of his in-depth articles at: here